{"id":3402,"date":"2020-04-27T15:12:00","date_gmt":"2020-04-27T18:12:00","guid":{"rendered":"https:\/\/www.studiobaleia.com\/?p=3402"},"modified":"2023-07-21T17:09:27","modified_gmt":"2023-07-21T20:09:27","slug":"fazenda-margarida","status":"publish","type":"post","link":"https:\/\/www.studiobaleia.com\/en\/fazenda-margarida\/","title":{"rendered":"Fazenda Margarida"},"content":{"rendered":"<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"2501\" height=\"1377\" src=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-05.jpg\" alt=\"\" class=\"wp-image-4387\" srcset=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-05.jpg 2501w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-05-727x400.jpg 727w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-05-1400x771.jpg 1400w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-05-768x423.jpg 768w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-05-1536x846.jpg 1536w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-05-2048x1128.jpg 2048w\" sizes=\"(max-width: 2501px) 100vw, 2501px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"2501\" height=\"1212\" src=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-07.jpg\" alt=\"\" class=\"wp-image-4388\" srcset=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-07.jpg 2501w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-07-800x388.jpg 800w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-07-1400x678.jpg 1400w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-07-768x372.jpg 768w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-07-1536x744.jpg 1536w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-07-2048x992.jpg 2048w\" sizes=\"(max-width: 2501px) 100vw, 2501px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"2501\" height=\"1645\" src=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-03a.jpg\" alt=\"\" class=\"wp-image-4448\" srcset=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-03a.jpg 2501w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-03a-608x400.jpg 608w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-03a-1216x800.jpg 1216w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-03a-768x505.jpg 768w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-03a-1536x1010.jpg 1536w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-03a-2048x1347.jpg 2048w\" sizes=\"(max-width: 2501px) 100vw, 2501px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2501\" height=\"1368\" src=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-02a.jpg\" alt=\"\" class=\"wp-image-4449\" srcset=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-02a.jpg 2501w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-02a-731x400.jpg 731w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-02a-1400x766.jpg 1400w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-02a-768x420.jpg 768w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-02a-1536x840.jpg 1536w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-02a-2048x1120.jpg 2048w\" sizes=\"(max-width: 2501px) 100vw, 2501px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2501\" height=\"1434\" src=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-04.jpg\" alt=\"\" class=\"wp-image-4389\" srcset=\"https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-04.jpg 2501w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-04-698x400.jpg 698w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-04-1395x800.jpg 1395w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-04-768x440.jpg 768w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-04-1536x881.jpg 1536w, https:\/\/www.studiobaleia.com\/wp-content\/uploads\/2023\/03\/margarida-04-2048x1174.jpg 2048w\" sizes=\"(max-width: 2501px) 100vw, 2501px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>A hist\u00f3ria da Fazenda Margarida \u00e9 profundamente conectada ao Lapinha Spa, um dos spas m\u00e9dicos mais renomados do Brasil com mais de 50 anos de hist\u00f3ria. Situada dentro do pr\u00f3prio spa, a Fazenda fornece produtos org\u00e2nicos, inicialmente apenas para o spa, mas com o tempo, tamb\u00e9m para diversos restaurantes na regi\u00e3o de Curitiba. Em 2020, a Fazenda expandiu seus neg\u00f3cios, vendendo seus produtos em supermercados e feiras de produtos org\u00e2nicos. Para apoiar essa expans\u00e3o, a Fazenda precisava de uma marca pr\u00f3pria que se destacasse nas prateleiras e se desvinculasse da marca Lapinha, mas que ainda transmitisse a ess\u00eancia de seu nome.<br \/>\nA premissa era representar uma margarida sem ser algo comum ou previs\u00edvel. A marca e a tipografia foram criadas para se conectar ao mundo da alimenta\u00e7\u00e3o saud\u00e1vel, enquanto as ilustra\u00e7\u00f5es e cores transmitem uma energia alegre e descontra\u00edda. A marca distinta e aut\u00eantica da Fazenda Margarida permite que ela se destaque em qualquer ambiente, desde as g\u00f4ndolas dos supermercados at\u00e9 as feiras de produtos org\u00e2nicos, mantendo-se fiel \u00e0 sua ess\u00eancia org\u00e2nica e sustent\u00e1vel.<\/p>","protected":false},"author":1,"featured_media":4385,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_theme","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[114],"tags":[127,126,125,124],"class_list":["post-3402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sites","tag-e-commerce","tag-embalagem","tag-identidade-visual","tag-ilustracao"],"_links":{"self":[{"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/posts\/3402","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/comments?post=3402"}],"version-history":[{"count":9,"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/posts\/3402\/revisions"}],"predecessor-version":[{"id":4551,"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/posts\/3402\/revisions\/4551"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/media\/4385"}],"wp:attachment":[{"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/media?parent=3402"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/categories?post=3402"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.studiobaleia.com\/en\/wp-json\/wp\/v2\/tags?post=3402"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}